Stefan Edberg

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Navratilova Edges Evert to win Australian Title – On this day in Tennis History

Martina Navratilova

With tennis being in its off-season – wait, tennis has an off-season? – we thought we would give you daily content courtesy of Randy Walker’s book ON THIS DAY IN TENNIS HISTORY, so you can have your daily tennis fix. ON THIS DAY IN TENNIS HISTORY ($19.95, New Chapter Press, www.TennisHistoryBook.com), makes for an ideal companion for the tennis fan and player. It fits perfectly under your tree or in a stocking for the Holidays. The following are events that happened ON THIS DAY IN TENNIS HISTORY….

December 7

1985

Martina Navratilova defeats Chris Evert Lloyd 6-2, 4-6, 6-2 to win the Australian Open in Melbourne for her 17th victory over Evert Lloyd in the last 19 matches and her third career Australian singles title. “That was tough on the nerves,” says the 29-year-old Navratilova after the match. “It seems Chris and I always play great matches. Even though I lost the second set, I felt in control. I knew this was it. I knew it was for the No. 1 ranking. I was going to go after it, and I did.” Navratilova previously wins inAustralia in 1981 and 1983. Says Evert, the defending champion, “After the second set, there was a lot of pressure on both of us, and she handled it better.” In men’s singles, Mats Wilander advances into the final, finishing up a 7-5, 6-1, 6-3 rain-delayed victory over unseeded Slobodan Zivojinovic of Yugoslavia. The other men’s singles semifinal between Ivan Lendl and Stefan Edberg is suspended due to rain after only 10 minutes of play, Edberg leading 2-1.

1987

Ivan Lendl defeats Mats Wilander 6-2, 6-2, 6-3 to win the year-end Nabisco Masters Championship for a fifth time. Says Lendl, ”Today may have been the best I hit the ball and moved. I think I still can get better, though. I can work on new shots and my physical strength and conditioning.” Wilander implements a more aggressive strategy against Lendl, coming to net more often and using his one-handed chip backhand in an attempt to close the gap between he and Lendl. Earlier in the week, Wilander says that his goal is to become the No. 1 player in the world. Says Wilander, “I tried to come in on his backhand, but that didn’t work. After a while, you don’t know what to do. A couple of times I was thinking, ‘he’s just too good for me.’” Says Lendl of his goals and how he can he can improve his game, “”There are millions of ways I could improve. There are new shots, new ways to hit the shots, ways to become more flexible, stronger…There are still so many things I want to do. Everyone in tennis would like to win a Grand Slam…I paid my dues on and off the court and now I’m enjoying the fruits of it.”

1980

December 7 becomes a day of infamy for Pam Shriver as the American blows seven match points in losing to Wendy Turnbull of Australia 3-6, 6-4, 7-6 (6) in the final of the New South Wales Open in Sydney. Turnbull trails 6-2 in the final-set tie-break against the 18-year-old Shriver.

Pending Fatherhood Forces Chang to Withdraw From Champions Series Event in Grand Cayman

Michael Chang

InsideOut Sports & Entertainment today announced that Michael Chang has withdrawn from the 2010 The Residences at the Ritz-Carlton, Grand Cayman Legends Championships this week due to the pending birth of his first child. Chang will be replaced in the field by 1986 French Open finalist Mikael Pernfors. Rounding out the field at the clay-court Champions Series event are Hall of Famers Stefan Edberg and Jim Courier, former US and Australian Open champion Marat Safin and former top 10 U.S. standouts Aaron Krickstein and Jimmy Arias.

Said Chang, “I was very much looking forward to competing in the event at the Cayman Islands however at this time I need to be with my wife as we eagerly await the birth of our first child.”

Chang recently played his first event on the Champions Series since 2006, finishing in third place at The Cancer Treatment Centers of America Tennis Championships in Surprise, Ariz. Chang married former two-time NCAA singles champion from Stanford Amber Liu on October 18, 2008.

This year’s Grand Cayman tournament will feature for the first time a multi-day pro-am experience that will be combined with the world class tennis competition to create an exclusive tennis destination happening. All six competing pros will participate in the pro-am that will see the legends playing matches and enjoying meals and social time with participating amateurs over multiple days. Tennis fans interested in participating in the pro-am with the legends can find ticket, travel and tournament information by visiting www.ChampionsSeriesTennis.com.

Edberg, Courier and Safin have combined to win 12 major singles titles and each achieved the world’s No. 1 ranking. The event will be played on red clay courts in a single-knockout format event with each player vying for a first-prize paycheck of $45,000 and ranking points that determine the year-end No. 1 ranked player on the Champions Series circuit.

In the opening quarterfinal match at 7 pm on November 5, Pernfors will play Krickstein, followed by Courier taking on Arias. On Saturday, November 6, starting at 2 pm, the winner of the Pernfors-Krickstein match will play Safin while the winner of the Courier-Arias match will play Edberg. The schedule of play on Sunday, November 7 will feature the third-place match between the two losing semifinalists starting at 1 pm followed by the championship match.

To be eligible to compete on the Champions Series, players must have reached at least a major singles final, been ranked in the top five in the world or played singles on a championship Davis Cup team. Courier finished the 2009 season as the top-ranked player on the Champions Series, followed by Pete Sampras and Todd Martin. Courier won the 2009 edition of The Residences At the Ritz-Carlton, Grand Cayman Legends Championships beating Arias 6-4, 6-2 in the final.

Earlier this year on the Champions Series circuit, former U.S. and Wimbledon finalist Mark Philippoussis defeated John McEnroe in May to win the Staples Champions Cup in Boston and take over the No. 1 Champions Series ranking. Philippoussis maintained his ranking by winning the title at the Cancer Treatment Centers of America Tennis Championships in Surprise, Ariz., in October, defeating Courier in the final. Former French Open semifinalist Fernando Meligeni of Brazil was the surprise winner of the opening event on the 2010 Champions Series, winning the title in Rio De Janeiro, Brazil by defeating Philippoussis in the final in March.

ON THIS DAY IN TENNIS HISTORY: ANDY RODDICK STOPS “THE WORM”

Radek Stepanek

From the book, ON THIS DAY IN TENNIS HISTORY ($19.95, New Chapter Press, www.TennisHistoryBook.com), it was on February 24, 2008 when Andy Roddick stopped “The Worm.” The book excerpt from February 24 is featured below.

2008 – Andy Roddick beats Radek Stepanek 6-4, 7-5 to win the SAP Open in San Jose, Calif. Roddick celebrates the win by mimicking Stepanek, known for performing the belly-on-the-ground dance called “the worm” on court after big victories, by wiggling his right leg and left arm. Said Roddick, “Everybody’s asking me about the Worm. All I hear is the Worm. I wanted to find something as cheesy if not cheesier to go with, which was tough. I figured one bad leg kick and I’d be on par.” Said Stepanek of Roddick’s celebration, “I don’t know what that was. “

Also on this day, Roddick’s current coach, Larry Stefanki had perhaps his greatest day as a player, as documented below;

1985 – Twenty-seven-year-old tennis pro Larry Stefanki, ranked No. 143 in the world, caps off an incredible week of upsets, defeating David Pate 6-1, 6-4, 3-6, 6-3 to win the Pilot Pen Classic in LaQuinta, Calif. Stefanki, the touring pro at the LaQuinta Resort, is given a last minute wild-card entry in the tournament when bigger name players – namely Mats Wilander and Stefan Edberg – decline opportunities to play in the event. Stefanki rides a string of upsets to win the second pro title of his career to go with a 1981 title in Lagos, Nigeria. Wrote the late Mike Penner of the Los Angeles Times, “In fact, the Larry Stefanki Story is almost too good, too sensational. This is the stuff of comic books, Steven Spielberg movies and prime-time TV drama.” “Unbelievable,” says Stefanki of his run. “I’ve never experienced anything like this. You dream about this.” Tournament Director Charlie Pasarell says, “I’m not sure the match would have been any better than this. If we could’ve written the script, we couldn’t have done it any better…I have a tremendous responsibility to this event and to the ticket buyers to bring in some big names. We wanted Wilander and Edberg, but after today’s match, I walked over to Larry, shook his hand and said the worst mistake I could’ve made was getting Wilander and Edberg.”

ATP REVIEW WITH VOO

Juan Carlos

It was an all-countrymen week in ATP finals. In Marseille the Frenchman Michael Llodra won his fourth career ATP title when he beat his compatriot Julien Benneteau 6-3, 6-4. In Memphis, Sam Querrey won his third career title, winning the All-American final in Memphis, overcoming John Isner 6-7(3), 7-6(5), 6-3 despite a 2-5 deficit in the second set tie-break. In Buenos Aires, a final resolution turned into an inner Spanish affair as Juan Carlos Ferrero outlasted David Ferrer 5-7, 6-4, 6-3. The 30-year-old Ferrero won back-to-back titles, last week, he

won his 13th career title in Costa Do Sauipe, Brazil. He repeated the feat of his compatriot Tommy Robredo who won Costa Do Sauipe and Buenos Aires last year. The last time within a week all-countrymen finals in three different tournaments ocurred 7.5 years ago (22-29 July, 2002):

Kitzbuhel
Alex Corretja (ESP) def. Juan Carlos Ferrero (ESP) 6-4 6-1 6-3
Sopot
Jose Acasuso (ARG) def. Franco Squillari (ARG) 2-6 6-1 6-3
Los Angeles
Andre Agassi (USA) def. Jan-Michael Gambill (USA) 6-2 6-4

Before this week, there have only been three times in the last 20 years where the two singles finalists have played a final in doubles together at the same tournament (Stefan Edberg with Magnus Larsson in Doha 1995, Lleyton Hewitt with Mark Philippoussis – Scottsdale 2003 and Philipp Kohlschreiber with Mikhail Youzhny – Munich 2007). This week it happened in two tournaments as Michael Llodra with Julien Benneteau won doubles final in Marseille, and John Isner paired with Sam Querrey to win in Memphis. Querrey a week earlier won his first doubles title at the SAP Open in San Jose, with Mardy Fish, and has extended his streak to eight doubles wins in a row.

FEDERER NEARS EDBERG RECORD; KUBOT SHINES BRIGHT FOR POLAND

* October 13, 1986 – this is the date when Wojtek Fibak, the best player in history of Polish tennis, was a top 100 player for the last time in his long career. Twenty-three years later, on Nov. 16, 2009, Lukasz Kubot became the second player from Poland to rank in the top 100 in the ATP rankings. In the third round at the Australian Open 2010, a doubles specialist Kubot, got a walkover from Mikhail Youzhny (right wrist) and advanced to his first-ever “sweet sixteen” singles appearance at a major. It’s the best result for a Polish player ever in Melbourne. Fibak, a four-time major quarterfinalist, played only once Down Under, reaching the third round in 1978. Kubot, ranked No 86, is the lowest ranked player in the last 16 this year, with Ivo Karlovic being the second-lowest at No. 39. Kubot will play Novak Djokovic Monday.

* “I started to feel it against [first-round opponent] Gasquet in the last set a little bit,” Youzhny said. “The next day was worse and worse little bit,” said Youzhny of his wrist injury. The Russian wasn’t the only player who did not advance due to injury or illness in the third round. Marcos Baghdatis and Stefan Koubek each retired in their matches after the first set. Koubek because of illness (against Fernando Verdasco), Baghdatis due to right shoulder (against Lleyton Hewitt). It was very tough especially for the Cypriot because he had been in great form winning 17 of last 18 matches. For the first time in tournament’s history three players defaulted in the last 32.

* Roger Federer overcoming Albert Montanes 6-3 6-4 6-4 won his 50th match at the Australian Open. In the history of the tournament only two-time champion Stefan Edberg won more matches – 56. But given the precentage, Federer is better – 50 wins, 7 losses (87%), Edberg 56/11 (83%).

* The two tallest guys on the tour (Ivo Karlovic and John Isner) advanced to the fourth round after thrilling four-setters, and lead in the ace department. The Croatian has already served 93 aces (34, 26, 33 respectively), the American 81 (34, 21, 26). Record holder, Joachim “Pim Pim” Johansson served 126 aces in four rounds five years ago.

* Jarkko Nieminen, the greatest player to ever come out of Finland, lost a heart-breaking second-round match, falling to Florent Serra, 6-3, 4-6, 7-5, 6-7, 5-7. The Finn had two match points in the fourth set, but was unable to convert. Serra’s win was his fifth in a row over Nieminen. The Frenchman reached the third round at the Australian Open for the first time in his sixth attempt, but lost handily to Andy Murray.

* Among the five qualifiers who had played in the second round, only the veteran Stefan Koubek (quarterfinalist in 2002) advanced to the last 32 after beating the other qualifier, Ivan Dodig of Croatia. According to THE BUD COLLINS HISTORY OF TENNIS, the farthest a qualifier has advanced in the Australian Open was the semifinals, Bob Giltinan turning the trick in the (December) 1977 Australian Open. After Koubek’s loss to Verdasco, Giltinan remains in the record book.

* James Blake lost his five-set match to Juan Martin del Potro in the second round despite being a break up at the beginning of the final set. The American’s five-set record has slipped 4-13 in his career, with only Ivo Karlovic holding a worse five-set record among active players. The 30-year-old Blake hasn’t yet won in his career in a match that goes beyond 6-6 in the final set, losing on all five occasions, as outlined below.

4-6 7-5 8-10  to Yaoki Ishii – Australian Open 2000, 2nd rd, qualifying match;
3-6 4-6 6-3 6-4 9-11  to Richard Krajicek – Wimbledon 2002, 2nd rd;
7-6(5) 6-0 6-7(2) 4-6 8-10 to Fernando Gonzalez – Davis Cup 2006, QF;
6-4 5-7 9-11 again (!) to Fernando Gonzalez – Beijing 2008, SF;
4-6 7-6(3) 7-5 3-6 8-10 to Del Potro – Australian Open 2010, 2nd rd

* American Robby Ginepri posted a revealing blog on the USTA’s website – www.usta.com. We encourage you to read the entire blog from Ginepri and other Americans, but here is some of what he said; “It’s been almost five years since I reached the US Open semifinals. It looks like maybe I peaked then. I hate to think that, but at some point you have to be realistic. I have to find a way to enjoy my career again. I ‘m not enjoying the travel grind and living out of suitcases as much any more, and it’s getting to me a little. I spent five weeks in Asia and Russia at the end of the fall, and at the beginning of this year I went to India, which was a very long trip, and then took another long trip to Australia, and I regret doing that. I’ve got to take it one day at a time and see if I can get this thing figured out. Playing healthy is the main thing, as it’s no fun to practice and play matches in pain. I’m a young guy at 27, and I stay fit and do the right things, and if things still aren’t working out, it takes a lot of wind out of your sail.”

Federer’s Basel Debut

Federers Basel debut

Roger Federer hits the courts this week in his hometown of Basel, Switzerland for the Swiss Indoor Championships. Roger is the three-time defending champion at the event, but it was, at one time, an elusive title for him as it was not until 2006 that he won his first “hometown” title. Rene Stauffer, the author of the Federer biography THE ROGER FEDERER STORY: QUEST FOR PERFECTION ($24.95, New Chapter Press, www.RogerFedererBook.com) details Federer’s first playing experience in Basel in 1998 in this exclusive book excerpt.

In recognition for his results in Toulouse, Federer received a wild card entry into the Swiss Indoors, Switzerland’s biggest tournament, from tour­nament director Roger Brennwald. This tournament guaranteed him a prize money paycheck of at least $9,800. The tournament took place at St. Jakobshalle in Basel’s south side, within walking distance of Federer’s home in Münchenstein. This event, played originally in an inflatable dome in 1970, is one of the most important indoor tournaments in the world that almost every great player has played in. When a virtually unknown Czech player named Ivan Lendl defeated the legendary Björn Borg in the Swiss Indoor final in 1980, it garnered major headlines around the world. The 34th and final duel between John McEnroe and Jimmy Connors took place at the Swiss Indoors in 1991. Future world No. 1 Jim Courier won his first ATP tourna­ment in Basel in 1989. Stefan Edberg won the Swiss Indoors three times and Ivan Lendl won the title twice. Borg, McEnroe, Boris Becker, Vitas Gerulaitis, Goran Ivanisevic, Yannick Noah, Michael Stich, Pete Sampras and Guillermo Vilas are also champions of the event.

For Roger Federer, the Swiss Indoors is like a Grand Slam tournament. The St. Jakobshalle is the place of his dreams, like Centre Court at Wimbledon. In 1994, he was a ball boy at the event, grabbing balls for such players as Rosset, Edberg and Wayne Ferreira, who won the title back then. Now, four years later, he was a competitor in the event. His first-round match was against none other than Andre Agassi. In his youthful hauteur, Federer boldly stated “I know what I’m up against—as opposed to Agassi who has no idea who I am. I am going to play to win.”

But Agassi, the former No. 1 player ranked No. 8 at the time, was without question a larger caliber opponent than what Federer faced in Toulouse. Agassi allowed the hometown boy only five games in the 6-3, 6-2 defeat and said he was not overly impressed by the Swiss public’s new darling. “He proved his talent and his instinct for the game a few times,” the American said kindly. “But for me it was an ideal first round where I didn’t have to do all that much and where I could get accustomed to the new conditions.”

Federer’s Business

Roger Federers RF!

Media reports out of Europe have indicated that Roger Federer’s fragrance and cosmetics company “RF” will cease operations. Started in 2003 by Federer’s then-girlfriend Mirka Vavrinec, “RF” was one of the Federer initiatives during the entrepreneur management phase of his career, before re-signing with the International Management Group. Rene Stauffer, in his book THE ROGER FEDERER STORY, QUEST FOR PERFECTION ($24.95, New Chapter Press, www.RogerFedererBook.com), outlines Federer and his business career in this book excerpt below.

Lynette Federer was astonished to read one of her son’s first interviews in a Swiss newspaper when he was still a youngster. The question to Federer was “What would you buy with your first prize money paycheck?” and the answer actually printed in the paper was “A Mercedes.” Roger was still in school at the time and didn’t even have a driver’s license. His mother knew him well enough to know that the answer couldn’t be correct. She called the editors of the paper and asked to hear the taped conversation. The mother’s intuition was correct. He had really said, “More CD’s.”

Roger Federer never had extravagant tastes. Money was never the main incentive for him to improve. It was rather a pleasant by-product of his suc­cess. It is a fact that the most successful tennis players are gold-plated and are among the highest-paid individual athletes in the world. Normally, the top 100 players in the world rankings can make ends meet financially without any difficulties—but nationality plays a crucial role in this. The best player from Japan, a country that’s crazy about tennis and is an economic power house, may be only ranked No. 300 but he could still be earning substantially more than the tenth-best Spanish player even if the Spaniard is ranked 200 positions ahead of the Japanese player. Profits from advertising, endorsement contracts as well as other opportunities that arise for a top player in a particu­lar nation sometimes greatly exceed their prize money earnings.

Anybody who asks a professional tennis player how many dollars or euros they win in a tournament will seldom receive an exact answer. For most, the total prize winnings are an abstract number on a paper and when it has finally been transferred to a bank account, it doesn’t look too good anyways after taxes. By contrast, every player knows exactly how many ATP or WTA points they accumulate and how many are still out there to be gathered and where. These points ultimately decide where a player is ranked, which in turn determines the tournaments a player can or cannot compete in.

While tennis, for the most part, is an individual sport, it’s hardly an indi­vidual effort when it comes to the daily routine. Nobody can function without outside help to plan and coordinate practice sessions, to get racquets, strings, shoes and clothes ready, to make travel arrangements, to apply for visas, to work out a tournament schedules, to field questions and inquiries from the media, sponsors and fans, to maintain a website, to manage financial and legal matters, to ensure physical fitness and treat minor as well as major injuries, to maximize nutrition intake and—something that is becoming in­creasingly important—to make sure that any sort of illegal substance is not mistakenly ingested.

Tennis professionals are forced to build a team around themselves that are like small corporations. This already starts in junior tennis, although sometimes a nation’s national association will help with many of a player’s duties—as the Swiss Tennis Federation did with Federer.

Virtually all top players are represented by small or large sports agencies, where agents and their staff offer their services—not always altruistically—to players. The reputations of agents and sports agencies are not always positive as many put their own financial goals ahead of what is best for their client.

The International Management Group or IMG—the largest sports agency in the world—signed Martina Hingis when she was only 12 years old. Federer also drew the attention of the company’s talent scouts at a very young age. IMG signed a contract with the Federer family when Roger was 15 years old. Régis Brunet, who also managed the career of fellow Swiss Marc Rosset, was assigned to work with the young Federer. Lynette and Robert Federer invested a great deal of time and money in their son’s career but were also in a rela­tively privileged position because Roger was able to take advantage of the assistance of local and national structures early on. For years, Swiss Tennis picked up the bill for his travel and accommodations at many of his matches and also provided opportunities for training and sports support care.

From an early age, Federer began to earn more money in the sport than his contemporaries. By age 18, he already won $110,000 in prize money on the professional tour and by 19, he had earned over $500,000. As Federer became a top professional, his prize money earnings catapulted. At age 20, his earnings soared to $1.5 million. By the time he was 23, his official winnings surpassed $10 million and at 24, the $20 million mark was eclipsed. At the end of 2005, Federer was already in seventh place in the all-time prize money list for men’s tennis and was almost half-way to earning the $43 million that Pete Sampras earned as the top-paid player of all-time before his retirement.

At the age of 17, Federer already signed endorsement contracts with sport­ing good giants Nike (clothes and shoes) as well as Wilson (racquets). Babolat supplied him with one hundred natural gut strings each year while Swisscom picked up the bill for his cell phone use—which the teenager found pretty cool considering his numerous calls.

Federer did not care much for the details of his early business dealings. “I don’t even want to know if I am receiving money from Head and Wilson or just equipment, because if I care too much about things like that, it could change my attitude towards tennis,” he said in an interview at that time. “The prize money is transferred to my bank account and will be used later when I begin to travel even more.” He then added somewhat hastily that “I will never buy anything big. I live very frugally.”

Federer was never a player who would do anything to earn or save extra money. He also didn’t move to Monte Carlo—the traditional tax haven for tennis players—to save on his taxed earnings like many professional tennis players such as his Swiss countrymen Marc Rosset, Jakob Hlasek and Heinz Günthardt. In 2002, he told Schweizer Illustrierte, “What would I do there? I don’t like Monaco. I’m staying in Switzerland!”

He was less tempted to chase after the quick buck for several reasons. First, he was already earning considerably more money than his peers at such an early age. Second, as a Swiss citizen, there were fewer corporate opportunities than players from other countries such as the United States and Germany. Third, his creed was always “Quality before Quantity” and he wanted to con­centrate on the development of his game in the hope that his success would reap larger rewards later in his career.

Federer, however, was always very aware of his value. He slowly but steadily moved up the totem pole of pro tennis and he observed the type of oppor­tunities that opened up for the top players. When I asked him in Bangkok in the fall of 2004 if he was tempted to earn as much money as quickly as possible, he said, “I’m in the best phase of my life and I don’t want to sleep it away. I have a lot of inquiries but most importantly, any new partners have to conform to my plans. They can’t take up too much of my time and their ad campaigns have to be right. I’m not the type of person who runs after money. I could play smaller tournaments, for example, where there are big monetary guarantees, but I don’t let it drive me nuts. The most important thing for me now is that my performance is right and that I have my career under control.”

The fact that Federer does not go for the quick, easy dollar shows in his tournament schedule. After he became a top player, he only played in a very few number of smaller tournaments on the ATP Tour where players can be lured to compete with large guaranteed pay days (this is not permitted at the Masters Series and the Grand Slam tournaments). At these events, the going rate for stars the caliber of a Federer or an Andre Agassi could reach six digits. Federer is considered to be a player who is worth the price since he attracts fans and local sponsors and is certain to deliver a top performance. He won all ten tournaments in the “International Series” that he competed in between March, 2004 and January, 2006—an incredibly consistent performance.

Federer’s strategy of looking at the big picture has panned out. He has de­veloped into the champion that he is today because he hasn’t been sidetracked by distractions and has remained focused on the lone goal of maximizing his on-court performance. His successes and his reputation as a champion with high credibility have increased his marketability over the years.

The number of Federer’s advertising contracts was always manageable—in contrast to Björn Borg, for example, who had to keep 40 contract partners satisfied when he was in his prime. At 20, Federer signed a contract with the luxury watch maker Rolex—the brand that is also associated with Wimbledon. In June of 2004, Federer’s contract with Rolex was dissolved and he signed a five-year contract as the “ambassador” for the Swiss watch maker Maurice Lacroix.

This partnership was prematurely dissolved after two years. Since Rolex became aware of the value Federer had as a partner, they signed him to an­other contract in the summer of 2006, replacing Maurice Lacroix.

In addition to this, he signed contracts with Emmi, a milk company in Lucerne (which seemed appropriate for someone who owns his own cow), as well as with the financial management company Atag Asset Management in Bern (until July, 2004) and with Swiss International Air Lines. All of the contracts were heavily performance-related in general and have increased substantially in value with Federer’s successes.

Federer is a very reliable partner for companies. He was associated with his sporting goods sponsors Wilson (racquets) and Nike (clothing and shoes) since the beginning of his career and probably will be forever. His agree­ment with Nike was renewed for another five years in March of 2003 after the contract expired in the fall of 2002. The new contract was at the time considered to be the most lucrative ever signed by a Swiss athlete. Like almost all of Nike contracts, it contains a clause forbidding additional advertising on his clothing—or “patch” advertising—which is something that Nike also compensates Federer for.

But the renegotiation of the Nike contract was a long and tiresome process, which was one of the reasons that Federer dissolved his working relationship with IMG in June of 2003. In the spring of that year, he said that “one thing and another happened at IMG. Those are things that I can’t and am not al­lowed to go into.” It was a matter of money, he said, but not just that. “There were too many things that I didn’t like.”

From that point forward, Federer only wanted to work with people who he trusted implicitly. He noticed that the best control doesn’t work if there is no trust. He gave his environment a new structure that became known as “In-House Management,” based on his conviction that family companies are the best kind of enterprises. John McEnroe’s father—a lawyer—frequently managed business affairs on behalf of his son—and it all worked out well for him. Federer’s parents became the mainstay of his management and estab­lished “The Hippo Company” with headquarters in Bottmingen, Switzerland to manage their son’s affairs. “Hippo,” of course, was chosen in association with South Africa, the homeland of Roger’s mother. “My wife and I had often observed hippos during our vacations to South Africa and have come to love them,” Robert Federer explained once.

After 33 years, Lynette Federer left the Ciba Corporation in the fall of 2003 and became her son’s full-time help (she doesn’t like to be called a manager). “We grew into this business,” she said months later. “If we need expert opin­ion about a specific question, we’re not afraid to ask professionals.” The two main goals for their son were to “build Roger into an international brand name” and to “maximize profits over a lifetime.” The native South African, who, in contrast to Mirka Vavrinec, only occasionally traveled to the tourna­ments, worked very much in the background, which is exactly what her son wanted. It’s important, Federer said in 2005, that his parents go about their private lives in peace despite their business connections to him. “I don’t want them to have to suffer because of my fame,” he said. “I also pay close atten­tion that they are not in the center of media attention very often and only rarely give interviews.”

Robert Federer continued to work for Ciba until the summer of 2006 when he took his early retirement at the age of 60. Robert, however, was always part of the core of his son’s management for years. “I view myself as working in an advisory capacity and try to disburden Roger wherever possible,” he said in the summer of 2003. “But even if we have a great relationship that is based on trust and respect, we still sometimes have trouble.”

In 2003, Federer’s girlfriend officially assumed responsibility for coordinat­ing his travels and his schedule, especially with the media and with sponsors. Mirka’s new role and responsibility gave her a new purpose in life following the injury-related interruption of her own professional tennis career. While mixing a business relationship with a personal relationship can sometimes cause problems, both Roger and Mirka say balancing the two has been easier for the couple than they first anticipated. Mirka treats both roles indepen­dently as best as she can and soon decided “not to get stressed any more” when requests and requirements of her boyfriend/client pile up.

“I’ve made everyone realize that they have to put in their requests a long time in advance and it works great,” she said in 2004. She makes sure to ex­peditiously bring the most pressing matters to Roger’s attention while seeing to it that he is not unnecessarily disturbed by what she believes to be trivial matters.

Nicola Arzani, the European communications director of the ATP Tour, ex­tols the working relationship he has with Mirka. “I work regularly with Mirka and it works great,” he said. “We coordinate all inquiries and set Roger’s schedule according to priorities—usually a long time in advance.” Federer, like all players, is supported by the communications professionals on the ATP Tour or with the International Tennis Federation at the Grand Slam events.

Mirka took up additional activities in 2003 as the driving force behind a Roger Federer branded line of cosmetics and cosmetic care products that were introduced during the Swiss Indoors in Basel. RF Cosmetic Corporation was thus born and Federer actively helped create the scent for his perfume called “Feel the Touch.” Even if this perfume was generally met with wide ac­ceptance, experts in the business believe that launching this line of cosmetics was extremely risky and premature, considering Federer’s youth.

Federer had hardly replaced IMG with his In-House Management when his breakthrough months in 2003 and 2004 followed and provided many op­portunities and requests for him—and a lot of work for his entourage. Within seven months, Federer won at Wimbledon, the Tennis Masters Cup and the Australian Open and then became the No. 1 ranked player. All of his suc­cesses and its consequences subjected the structure of his management to a tough stress test. “We were all taken by surprise, no question,” Federer said. He admitted that he wanted to be informed about all activities and perceived himself to be the head of the In-House Management.

On July 1, 2004, Thomas Werder joined the team as new “Director of Communications” responsible for trademark management, public and media relations, as well as fan communication. This working relationship, how­ever, was soon terminated nearly a year later. The German consulting agency Hering Schuppener with headquarters in Düsseldorf was then introduced as a partner to manage international public relations. But it remained mostly in the background.

With the exception of Maurice Lacroix, new sponsorship agreements were not initially announced. In February, 2004, when his son became the No. 1 ranked player in the world, Robert Federer said that while they were engaged in negotiations with various businesses, space for other partners was none­theless “not infinite.” “We’re taking our time,” he said. “We don’t want to force anything. Roger can’t have 20 contracts because each contract takes up part of his time.”

According to marketing experts, the fact that Roger Federer’s attempts to take better advantage of his commercial opportunities did not initially lead to additional advertising contracts not only had to do with this restraint, but also with his team’s lack of contacts in the corporate advertising world. In addition, Federer was not the first choice for many international companies as an advertising medium, which specifically had to do with his nationality, his image, and—as absurd as it may sound—with his athletic superiority.

Federer had a limited corporate market at home in Switzerland from which to draw and, like all non-Americans, he had difficulties reaching into the financial honey jars of the corporate advertising industry. Such an undertak­ing, without the help of a professional sports marketing agency that knows the American market and that has the necessary connections, is nearly im­possible. Federer’s reputation as a fair, dependable and excellent athlete may also have made him not flamboyant or charismatic enough for many compa­nies. Federer doesn’t smash racquets or get into shouting matches like John McEnroe or Ilie Nastase used to. He doesn’t grab at his crotch like the street fighter Jimmy Connors and, at the time, he was not considered to be a legend like Björn Borg, who looks like a Swedish god. He doesn’t dive over the court until his knees are bloody like Boris Becker and he also doesn’t surround himself with beautiful film starlettes like some of this colleagues, for instance McEnroe, whose first wife was actress Tatum O’Neal and his second, the rock star Patty Smythe, as well as Andre Agassi, who married the actress Brooke Shields, before being settling down with fellow tennis superstar Steffi Graf.

Anybody who likes convertibles, safaris, playing cards with friends, good music and good food, sun, sand and sea, is too normal and unspectacular. Federer was still missing something. During his first two years as the world No. 1, Federer lacked a rival that was somewhat his equal. Tennis thrives from its classic confrontations between rival competitors. Borg had Connors and later McEnroe. McEnroe had both Connors and Borg and later Ivan Lendl. After McEnroe and Connors, Lendl had Boris Becker. Becker had Stefan Edberg and Andre Agassi had Pete Sampras. In the women’s game, there was no greater rivalry than Martina Navratilova and Chris Evert. Roger Federer didn’t have anybody between 2004 and 2005 who could hold a candle to him. During the 2004 and 2005 seasons, Federer lost only 10 times to nine differ­ent players, seven of whom were not in the top 10. A real rivalry only grew starting in 2006 with Rafael Nadal.

When in July of 2005 Forbes magazine came out with its list of the world’s top-paid athletes, Federer did not make the list. His annual income (from prize money, start guarantees, advertising and sporting goods contracts) was esti­mated to be about $14 million. Forbes tallied only two tennis players on their list—Andre Agassi, who, at $28.2 million, came in seventh overall on the list, as well as Maria Sharapova, the attractive Russian Wimbledon champion of 2004 whose estimated annual income was at around $18.3 million due to various advertising contracts. The Forbes list was dominated by basketball and baseball players with golf star Tiger Woods ($80.3 million) and Formula 1 world cham­pion Michael Schumacher ($80.0 million) holding the top positions.

Given the undeniable need to play catch up to his fellow elite athletes on the Forbes list and gain more of a foothold in the commercial advertising space, nobody was surprised when Federer once again augmented his management with a professional international agency in 2005. It was a surprise, howev­er, when he chose to rehire IMG after a two-year hiatus, despite such offers made by Octagon, SFX and other top agencies. However, the world’s largest sports marketing agency was only announced as an addition to the In-House Management with the goal of “concentrating intensively on his economic op­portunities.” This was an optimal situation, Federer said, explaining that “I’m continuing to work with my present team, taking advantage of its lean struc­ture while at the same time having a world-wide network at my disposal.”

American Tony Godsick became Federer’s manager. A tennis insider who also managed the tennis career of former Wimbledon, US and Australian Open champion Lindsay Davenport, Godsick was also married to Mary Joe Fernandez, the former top tennis player who owned three pieces of hardware that Federer desperately envied—two gold medals and one bronze medal from the 1992 and 1996 Olympics.

Following the 2003 death of IMG’s founder, Mark McCormack, the com­pany was sold. The Cleveland, Ohio-based company then reduced its staff of 2,700 considerably, sold many of its properties and parts of its business, ap­parently to remedy its financial woes. IMG’s stake in professional tennis was also reduced as the company dumped its stake in events in Scottsdale, Ariz., Los Angeles and Indian Wells. The incoming IMG owner was Ted Forstmann, an investor who buys and sells companies at will, and made personal efforts to Federer to have his new company do business with him. The American was said to have paid $750 million for IMG and some insiders immediately speculated that Federer was signed to help increase the market value of the company and that he would share in the accruing profits if IMG were to be re-sold or listed on the stock market. No official comments came from either camp regarding this speculation.

Asked during the 2006 Australian Open if his new working relationship with IMG changed things for him and if he was now more active in off-the-court endeavors, Federer was unequivocal in stating that he was now in a new and much stronger position vis a vis IMG than before: “I don’t want much more to do because I’m booked pretty solid. I’ve made it clear to IMG that this is the reason that I’m coming back. It’s the opposite: IMG have to do more than before.”

IMG quickly became very active in order to optimize Federer’s economic situation and better exploit his potential. The goal was to find ideal partners and contracts that accurately reflected his status as a “worldwide sports icon.” In 2006, existing contracts were re-negotiated, cancelled (Maurice Lacroix) and new ones were signed (Rolex, Jura coffee machines). Federer also signed a lifetime contract with Wilson, despite attractive offers from rival racquet companies in Japan and Austria.

Early in 2007, Federer signed his first big endorsement contract with a com­pany that was not related to tennis or to a Swiss company. In Dubai, he was unveiled as the newest brand ambassador of the new Gillette “Champions” program, together with Tiger Woods and French soccer star Thierry Henry. “These three ambassadors were selected not only for their sporting accom­plishments, but also for their behaviour away from the game,” the company explained. “They are as much champions in their personal lives as they are in their sports.”

The highly-paid contract was a stepping-stone for Federer and reflected that he had become an international megastar. The multi-faceted marketing initiatives, including global print and broadcast advertising in over 150 mar­kets, helped him increase his popularity outside the sports world.

When I asked Federer in the end of 2006, if his relation to money had changed over the years, he said, “Suddenly, money turned into a lot of money, and in the beginning, I had problems with this.” He felt that some articles suggested the impression that top tennis players are a modern version of glo­betrotters who run after the money from town to town. He did not feel this was an accurate portrayal of his priorities. “It’s not true,” he said. “All I’m trying to do is fulfill my dreams as a tennis player.”

Philippoussis To Make ATP Champions Debut In London

Mark Philippoussis set to make debut in London

Former Wimbledon finalist Mark Philippoussis is to return to the city that he so nearly conquered when he plays in the AEGON Masters Tennis at the Royal Albert Hall in London, December 1-6.

Philippoussis, who also reached the final of the US Open during his career, will be making his debut on the ATP Champions Tour when he lines up alongside fellow grass-court greats Goran Ivanisevic, Pat Rafter and Stefan Edberg at the season-ending event. For Philippoussis, who beat Andre Agassi on his way to the 2003 Wimbledon final before losing to Roger Federer, it will be an opportunity to renew rivalries and rekindle his relationship with the British public.

“I get goosebumps every time I go to the UK because of the British crowds,” said Philippoussis, who is universally known as ‘Scud’ for the power of his serve.

“The British fans are incredible – they have such a great appreciation for tennis. I’ve always enjoyed a lot of support from them and I hope they are looking forward to seeing me again. I certainly can’t wait.”

Philippoussis has visited the Royal Albert Hall once before back in 2006 when he played a charity exhibition match against Tim Henman, and the Australian is looking forward to experiencing the world’s most unique tennis court for a second time.

“I really can’t wait to play at the Royal Albert Hall again,” he said. “It is one of the prettiest tennis venues I have ever seen, it really is gorgeous. It’s perfect in terms of how close the crowd is to you when you’re playing and the atmosphere that creates.”

Philippoussis will join an eight-man singles line-up that already includes the 2001 Wimbledon Champion Ivanisevic, former World Number One Edberg and two-time Wimbledon finalist Rafter. The AEGON Masters Tennis could give Philippoussis the chance for revenge against Rafter, who beat him in the final of the US Open in 1998.

“I’m so looking forward to seeing all the guys again,” said Philippoussis.

“The line-up is really amazing so every match should be good. I’d love to play against Edberg, and I’m looking forward to seeing Goran again because he’s just a great guy. Then obviously Pat’s a fellow Aussie, so it should be great fun. I just can’t wait to get down there and get out on court.”

The AEGON Masters Tennis runs from the 1st to the 6th of December at the Royal Albert Hall in London. The tournament uses a round-robin format, with all players playing at least three matches each. Each day of the tournament, except the final Sunday, features two sessions – an afternoon session starting at 1pm and an evening session starting at 7.30pm. All sessions will feature a combination of singles and doubles matches. The event is the final tournament in 2009 on the ATP Champions Tour – a circuit of former World Number One tennis players, Grand Slam singles finalists and Davis Cup winners.

For more information, visit: http://www.aegonmasterstennis.com/

For tickets, go to: http://www.aegonmasterstennis.com/tickets.asp

Chang And Enqvist To Clash In Final

Michael Chang

Michael Chang and Thomas Enqvist booked their places in the final of the Jean-Luc Lagardere Trophy in Paris on Saturday after both men won their final group matches to finish unbeaten at the top of their respective groups.

In the first match of the day, Enqvist had to come through a lengthy struggle against an in-form Thomas Muster 6-3, 3-6, 10-5 (Champions’ Tie Break). Elsewhere, Chang walked on court knowing he had already booked his place in Sunday’s final but he still completed a clean sweep of round robin victories with a 4-6, 6-2, 10-2 (Champions’ Tie Break) victory over Frenchman Arnaud Boetsch.

Chang is thrilled to have reached his first ever final on the ATP Champions Tour.

“It feels really good to be in my first ATP Champions Tour final,” he said. “Today was definitely a tough one against Arnaud so I’m pleased I was able to hang in there. I’m really enjoying being here in Paris this week with my wife Amber and it’s been great to play some good tennis as well.”

Enqvist is equally pleased to be playing in his second ATP Champions Tour final in two events.

“It’s great that I’m in the final,” he said. “I think today against Thomas it was a tough match and I was lucky to get through in the Champions’ Tie Break in the end. I’ve played well this week so hopefully I will go all the way tomorrow.”

Since making his debut in Sao Paulo earlier this year, Enqvist has remained unbeaten on the ATP Champions Tour, winning the title in Brazil and now reaching the final in Paris. Despite being on a seven-match winning streak, the Swede is modest about his achievements.

“It’s been pretty close this week. Yesterday against Cedric (Pioline) and today against Thomas were both tough matches that I could have lost. Hopefully the run will continue for another day because I’d like to win another title but I’m certainly not feeling invincible. I saw Michael play against Stefan (Edberg) and he looked really good. He still moves well and he still plays really good so it’s definitely going to be an interesting match.”

Chang starts  the match with a 1-5 win/loss record against Enqvist, having never beaten him on clay.

“Thomas has always been a difficult opponent for me over the years,” he said. “I’ve definitely lost more than I’ve won against him so tomorrow’s not going to be an easy match and I’ll have to play my best that’s for sure.”

The match to decide the third and fourth place positions will be contested by Cedric Pioline and Stefan Edberg after both men won their final round robin matches to finish second in their respective groups. Pioline sped through his match against a tired-looking Yevgeny Kafelnikov, winning 6-1, 6-2, while Edberg had a slightly sterner test against Guy Forget, coming through 6-3, 6-4.

Matches are played over the best of three sets, with a Champions’ Tie-break (first to 10 points with a clear advantage of two) to decide the winner.

After Paris, the ATP Champions Tour will move on to Chengdu for the inaugural Chengdu Open (November 5-9), and after that will arrive in Turin, Italy for the city’s first ever ATP Champions Tour event (November 11-14). The Tour culminates in London at the AEGON Masters Tennis event at the Royal Albert Hall, 1-6 December.

To view the order of play and the round-robin groups, click here: http://www.atpchampionstour.com/results.html

YEVGENY KAFELNIKOV BLOG – Part One

Yevgeny Kafelnikov is back in Paris, the scene of his Grand Slam breakthrough in 1996, and as well as playing in the Jean-Luc Lagardere Trophy this week, he is also writing an exclusive blog for ATPChampionsTour.com.

In part one, the Russian, who also won the Australian Open title in 1999, talks about how he has felt to be strolling the streets of Paris again, and the memories that the trip has brought back to him.

In part two, which will be published soon, Kafelnikov gives his reaction to Kim Clijsters’ recent US Open triumph, his thoughts on Roger Federer, Rafael Nadal, Andy Murray and Juan Martin Del Potro, and how the current era compares to his own.

To read part one of Kafelnikov’s blog, click here: http://www.atpchampionstour.com/blog5.html

Mondays With Bob Greene: You just try to first get the ball back

Elena Dementieva wins Rogers Cup

STARS

Roger Federer beat Novak Djokovic 6-1 7-5 to win the Western & Southern Financial Group Masters in Cincinnati, Ohio, USA

Elena Dementieva beat Maria Sharapova 6-4 6-3 to win the Rogers Cup in Toronto, Canada

Pat Cash successfully defended his International Tennis Hall of Fame Champions Cup singles title, defeating Jim Courier 6-3 6-4 in Newport, Rhode Island, USA

SAYING

“It’s been a wonderful summer.” – Roger Federer, winning his first tournament title after the birth of his twin daughters.

“The closest I was going to get to the first-place trophy is now.” – Novak Djokovic, while standing five feet (1.5m) from the crystal bowl that Roger Federer collected by winning the Western & Southern Financial Group Masters.

“I returned poorly and served poorly. Against Roger, if you do both of those things, it’s going to be very difficult.” – Andy Murray, after his semifinal loss to Roger Federer in Cincinnati.

“It’s only a number. I hope to be ready in the future to come back to number two or to be in the top position. Number three is a very good number, too.” – Rafael Nadal, who is now ranked number three in the world.

“When you have so many important points and every point is so tough, you have to give 100 percent. It really kills your brain more than physical.” – Alisa Kleybanova, after outlasting Jelena Jankovic 6-7 (6) 7-6 (7) 6-2 in Toronto.

“It’s tough to think about the winner’s circle because you have to take it one match at a time.” – Maria Sharapova, who has returned to the WTA Tour following a nine-month layoff.

“It’s big because it was against Venus.” – Kateryna Bondarenko, after upsetting Venus Williams in an opening round match at Toronto.

“It’s my brain. I know exactly what I have to do, but if I’m not using my brain, I’m not doing the things my coach is telling me.” – Dinara Safina, after losing her second-round match at Toronto.

“It’s difficult to push yourself to play relaxed, even though you know this is the end. But still, you are a player deep inside, so it comes out in important moments, and you want to win no matter what.” – Marat Safin, after winning his first-round match in Cincinnati.

“I’m actually having a competition with myself to see how many errors and double-faults I can make and still win the match in two sets.” – Maria Sharapova, after winning her second-round match in Toronto.

“I’ve already missed a Masters’ event this year when I got married, so I guess that wasn’t an option here unless I wanted to pay everyone off.” – Andy Roddick, on why he played in Cincinnati despite playing the two weeks prior.

“You just try to first get the ball back.” – Roger Federer, when asked the secret of playing winning tennis.

“Depending on the draw, my pick at this point is (Andy) Murray or (Andy) Roddick.” – John McEnroe, forecasting the winner of this year’s US Open men’s singles.

“I think there could be a battle for the number one in the world. That’s what everybody hopes for. This year the tour is very tough and it’s tight at the top. Hopefully that’s what we’ll get to see.” – Andy Murray, on the battle looming at the season-ending ATP World Tour Championships.

“My overhead cost has gone down considerably.” – Brian Wood, a promoter for a tennis exhibition in Asheville, North Carolina, after replacing Andre Agassi and Marat Safin with Rajeev Ram and Ruben Ramirez Hidalgo.

SETTING THE TABLE?

Elena Dementieva put herself in good company by beating Maria Sharapova and winning the Rogers Cup in Toronto, Canada. The fourth-seeded Dementieva captured her third title of the year and during the week won her 50th match of the season, something only Dinara Safina and Caroline Wozniacki had done in 2009. The Russian hopes to follow in the footsteps of the last three Toronto winners – Justine Henin in 2003, Kim Clijsters in 2005 and Henin again in 2007. They went on to win the US Open. The gold-medalist at the Beijing Olympics, Dementieva has never won a Grand Slam tournament.

SET FOR US OPEN

Despite not winning a tournament, Rafael Nadal says he’s ready for the US Open. Nadal had not played since suffering an injury at Roland Garros this spring until the past two weeks, in Montreal and Cincinnati. “These two weeks, winning three matches here and two matches (in Montreal), winning five matches and playing seven matches in total, it’s enough matches I think,” said the Spaniard, who has seen his ranking drop from number one in the world to number three during his absence from the court. “We will see how I am physically to play the five-set matches,” he said. “I know when I am playing well I can play at this level. But you only can win against these top players when you are playing your best tennis.”

SERENA’S IN

Serena Williams is the second player to qualify for the season-ending Sony Ericsson Championships, which will be played October 27-November 1 in Doha, Qatar. The reigning Australian Open and Wimbledon champion joins Dinara Safina to have clinched spots in the eight-player field. By winning both the singles and doubles titles at the Australian Open, Serena became the first professional female athlete to surpass USD $23 million in career earnings. She moved past Lindsay Davenport as the all-time prize money leader on the Sony Ericsson WTA Tour. Davenport has earned USD $22,144,735. And because she and her sister Venus Williams have won three doubles titles this year – the Australian Open, Wimbledon and the Bank of the West Classic in Stanford, California, USA – the sisters currently rank second in the Race to the Sony Ericsson Championships Doubles Standings.

SCOT SCORES

Andy Murray has qualified for the season-ending Barclays ATP World Tour Finals, which will be held November 22-29 in London. The Scot joins Roger Federer and Rafael Nadal as the first three singles players to qualify for the elite eight-man event. By winning the Rogers Cup in Montreal, Canada, Murray moved up to a career-high number two in the world behind Federer. That snapped the four-year domination of Federer and Nadal at the top of the men’s game. The 22-year-old Murray is the first ATP player to record 50 match wins this year and has won five titles in 2009: Montreal, Doha, Rotterdam, Miami and Queen’s Club in London, where he became the first British champion since Henry “Bunny” Austin in 1938.

SUCCESSFUL DEFENSE

Pat Cash loves grass court tennis. The 1987 Wimbledon champion successfully defended his singles title on the grass courts of the International Tennis Hall of Fame, beating Jim Courier 6-3 6-4 in Newport, Rhode Island, USA. It was Cash’s second career victory in the Outback Champions Series, the global tennis circuit for players age 30 and over. Courier, once ranked number one in the world, is still seeking his first professional title on grass.

SHARING A TEAM

If only the Miami Dolphins were as well-known on the football field as their owners. Sisters Serena and Venus Williams are believed to be acquiring a stake in the National Football League team. Musicians Gloria and Emilio Estefan and Marc Anthony recently bought small shared of the team, while owner Stephen Ross forged a partnership with singer Jimmy Buffett.

SKIPPING CINCINNATI

Juan Martin del Potro is paying the price for his success. The sixth-ranked Argentine pulled out of the Cincinnati Masters because of fatigue. Del Potro reached the final of the Montreal Masters one week after winning the tournament in Washington, DC. He played 24 sets in two weeks. Winning seven matches at the US Open would take between 21 and 35 sets over a two-week period.

SKIPPING FLUSHING

Gilles Muller of Luxembourg and Ivo Minar of the Czech Republic won’t be around when the year’s final Grand Slam tournament gets underway in New York’s Flushing Meadow at the end of this month. Muller withdrew from the US Open because of a knee injury. He is best known for upsetting Andy Roddick in the opening round of the US Open in 2005 when he went on to reach the quarterfinals. Muller’s spot in this year’s tournament will be taken by Pablo Cuevas of Uruguay. An injury also has sidelined Minar. With his withdrawal, Rajeev Ram moves into the main draw.

SQUANDERING MATCH POINTS

Brothers Bob and Mike Bryan led 9-4 in the match tiebreak before Daniel Nestor and Nenad Zimonjic rallied to win the Western & Southern Financial Group Masters doubles in Cincinnati. In all, Nestor and Zimonjic saved eight match points before prevailing over the top-seeded and defending champions 3-6 7-6 (2) 15-13. Nestor and Zimonjic won six straight points but failed to convert their first match at 10-9. They were successful on their second match point, improving their record to 44-10 as a team this year and collecting their eighth title of 2009. Both teams have already clinched spots in the Barclays ATP World Tour Finals, which will be held in London in November.

SUBBING

Instead of Andre Agassi and Marat Safin, spectators at a tennis exhibition in Asheville, North Carolina, will instead be watching Rajeev Ram and Ruben Ramirez Hidalgo. When only 1,100 tickets had been sold for the 6,000-seat Asheville Civic Center, promoter Brian Wood decided to replace Agassi and Safin. He also dropped the ticket price from a high of USD $200 to a top price of USD $25. The promoter said tickets purchased for the Agassi-Safin match will be refunded. This wasn’t the first change in the program. Originally Safin was to play Novak Djokovic on August 6. When the date was changed to August 28, Djokovic was replaced by Agassi. “We could have canceled altogether or moved forward on a much lower scale, and that’s what we did,” Woods said. “The guys coming are still world class players who play at an extremely high level.”

SPEAKING UP

John McEnroe is covering the airwaves as tightly as he did the court in his playing days. This year Johnny Mac will join the ESPN broadcasting team for its coverage of the US Open. The broadcast will have its own brand of family ties. John will work with his younger brother Patrick, who has been a mainstay at ESPN since 1995. He also will team with ESPN’s Mary Carillo. The two won the French Open mixed doubles in 1977.

STRAIGHT IN

Taylor Dent leads a group of five Americans who have been given wild cards into the main draw of the US Open men’s singles. The United States Tennis Association (USTA) said they have also issued wild cards to Devon Britton, Chase Buchanan, Jesse Levine and Ryan Sweeting, along with Australian Chris Guccione and a player to be named by the French Tennis Association. Dent had climbed as high as 21 in the world before undergoing three back surgeries and missing two years on the tour.

Nine men have been awarded wild card entries into the US Open qualifying tournament, which will be held August 25-28 at the USTA Billie Jean King National Tennis Center. Receiving wild card berths into the qualifying are Americans Lester Cook, Alexander Domijan, Ryan Harrison, Scoville Jenkins, Ryan Lipman, Tim Smyczek, Blake Strode and Michael Venus, along with Grigor Dimitrov of Bulgaria.

SHE’S BACK

Australian Alicia Molik is returning to the Sony Ericsson WTA Tour. Once ranked as high as number eight in the world, Molik hasn’t played since losing in the opening round in both singles and doubles at the Beijing Olympics. Molik has asked for a wild card into the US Open where she plans on playing only doubles with American Meghann Shaughnessy. Her future plans call for her playing singles in a low-level International Tennis Federation (ITF) tournament in Darwin, Australia, in September. Molik won four of her five WTA titles in a six-month period in 2004-05 before a middle-ear condition affected her vision and balance, forcing her off the tour in April 2005. An elbow injury followed, leading to her announcing her retirement earlier this year.

SRICHAPHAN UNDECIDED

Although he hasn’t played on the ATP Tour since March 2007, Thailand’s Paradorn Srichaphan says he has not retired from tennis. “I’m not going to quit,” he said. “I just want to be back when I’m really ready.” Srichaphan underwent operations on his wrist in Los Angeles in 2007 and in Bangkok, Thailand, this year. He originally had planned to return to play last year, and then postponed it until the Thailand Open this September. But now he says he may not play in a tournament until 2010.

SITE TO SEE

Tennis Canada is considering combining both ATP and WTA events into one tournament the same week and playing it in both Toronto and Montreal at the same time. Under that plan, each city would stage one-half of the men’s main draw and one half of the women’s main draw. Montreal and Toronto would each stage a final, meaning one of the men’s and one of the women’s finalists would switch cities, making the one-hour trip by private jet. Currently the tournaments are run on consecutive weeks with the men’s and women’s events alternating annually between Montreal and Toronto. This year the ATP tournament was held in Montreal a week ago and won by Andy Murray. Elena Dementieva captured the women’s title in Toronto on Sunday. But the ATP and WTA are pushing for more combined tournaments, a trend that resulted in the creative suggestion by Tennis Canada.

SHOEMAKER SELECTED

David Shoemaker is the new president of the Sony Ericsson WTA Tour. The 36-year-old Shoemaker previously was the Tour’s chief operating officer, general counsel and head of the Asia-Pacific region. The native of Ottawa, Canada, succeeds Stacey Allaster, who was recently appointed the tour’s chairman and CEO. In his new job, Shoemaker will be responsible for the day-to-day operations and business affairs of the tour, tournament and player relations, strategic expansion of the sport in key growth markets; international television and digital media rights distribution, and the tour’s year-end Championships.

STEPPING UP

The ATP also has a new executive. Laurent Delanney has been promoted to Chief Executive Officer, Europe, and will be based in the tour’s European headquarters in Monte Carlo, Monaco. A former agent who managed a number of top players, including Yannick Noah, Delanney joined the ATP’s European office in 1994, serving most recently as senior vice president, ATP Properties, the business arm of the ATP. The 49-year-old Delanney began his career with ProServ, a sports management and marketing agency, and at one time was marketing and publication operations manager for Club Med in the United States, Canada and Mexico.

SHOW AND TELL

The International Tennis Hall of Fame & Museum’s gallery exhibition at this year’s US Open will be titled “The Grand Slam: Tennis’ Ultimate Achievement.” The exhibit chronicles the accomplishment of the calendar-year Grand Slam as 2009 marks the 40th anniversary of Rod Laver’s 1969 singles Grand Slam and the 25th anniversary of Martina Navratilova and Pam Shriver’s 1984 doubles Grand Slam. Among the many stars featured in the exhibit are Don Budge, Maureen Connolly, Margaret Smith Court, Steffi Graf, Maria Bueno, Martina Hingis and Stefan Edberg. The exhibition will be on view from August 29 through September 13 in the US Open Gallery.

SUPERB WRITING

The telling of the 2008 epic Wimbledon final between eventual winner Rafael Nadal and Roger Federer earned New York Daily News columnist Filip Bondy a first-place award from the United States Tennis Writers’ Association. The three-judge panel called Bondy’s story “a masterful, compelling account of the greatest match, told with vivid quotes and observations, a deft touch, and a grand sense of tennis history.” Bruce Jenkins of the San Francisco Chronicle, Tim Joyce of RealClearSports.com and Paul Fein, whose work was published by TennisOne.com and Sportstar, each were double winners. The awards will be presented during the USTWA’s annual meeting at the US Open.

SHARED PERFORMANCES

Cincinnati: Daniel Nestor and Nenad Zimonjic beat Bob Bryan and Mike Bryan 3-6 7-6 (2) 15-13 (match tiebreak)

Toronto: Nuria Llagostera Vives and Maria Jose Martinez Sanchez beat Samantha Stosur and Rennae Stubbs 2-6 7-5 11-9 (match tiebreak)

SITES TO SURF

New Haven: www.pilotpentennis.com/

Bronx: www.nyjtl.org/tournaments/ghiBronx/index.htm

New York: www.usopen.org

TOURNAMENTS THIS WEEK

(All money in USD)

ATP

$750,000 Pilot Pen Tennis, New Haven, Connecticut, USA, hard

WTA

$600,000 Pilot Pen Tennis Presented by Schick, New Haven, Connecticut, USA, hard

$100,000 EmblemHealth Bronx Open, Bronx, New York, USA, hard

TOURNAMENTS NEXT WEEK

ATP and WTA

US Open (first week), New York, New York, USA, hard

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