Fila Tennis

French Open Fashion: Fila to Debut New Collection with Jankovic, Goerges, Tipsarevic

With the tennis season’s second Slam just around the corner, Fila gave Tennis Grandstand a sneak peak at their Roland Garros Spring 2013 line which will be worn by Janko Tipsarevic, Andreas Seppi, Jelena Jankovic, Julia Goerges and Nadia Petrova. Fila sticks to their signature combination of simplicity and comfort, while introducing a feminine mesh design to the “Baseline” women’s collection and unique contrast piping to the “Tour” men’s collection.

Women’s Baseline Collection worn by Jankovic, Goerges and Petrova

Baseline is a youthful runway-inspired collection which has been reinterpreted for tennis. The fresh color palette combines pink shock with navy and white, and the collection is highlighted by laser cut performance mesh details. The fabrication features laser cut holes in an abstract diagonal pattern and gradation of sizes. This detailing gives each style added movement and a subtle 3D effect.

The baseline dress worn by Jankovic features an athletic cut racer-back silhouette, with a slim fit though the torso and drop waist peplum-inspired skirt. A contrast under the mesh on the circle skirt adds a feminine twist.

The same added pop of color under the mesh continues through the collection with the baseline fashion skort which includes Fila’s new Forza ball short with excellent compression. The skort itself sports diagonal contrast taping from the hips to the back bottom hem for a flattering fit, and will be worn by both Petrova and Goerges.

The collection includes a complementary navy hooded jacket and pant combination in stretch jersey performance fabric which will be worn by Jankovic and Petrova. These pieces are reminiscent of tennis styles from Fila’s rich history and include contrast stripes in white and pink. The navy hooded jacket incorporates the laser cut mesh on the hood with an inside lining in pink.

The collection is also comfortably priced and retails from $54 – $76, available on www.fila.com.

Men’s Tour Collection worn by Tipsarevic and Seppi

Tour is a youthful, body conscious collection which features ebony, white and lemon color patterns. The design of the collection, specifically the contrast piping and taping, was inspired by the movement of the body during a tennis match.

The Tour piped polo worn by Seppi features piping on the back and side of the shirt to highlight the shoulder blades and torso.

The short sleeve crew in ebony/lemon worn by Tipsarevic has curved piping from the arm to the bottom back hem which also highlights the placement of the jacquard mesh panels. Contrast taping on the shoulder emphasizes the serving motion.

The Tour piped short worn by both players is a peached poly twill performance fabric with jacquard mesh panels down the side of the short. The contrast piping leads down the front side of the short and curves back to the side seam just above the bottom hem.

The Tour collection retails for $45 – $55 and is available on www.fila.com.

Photos courtesy of Fila. Follow Fila Tennis on Twitter for more brand and player updates!

Fashion Hit: Jelena Jankovic Debuts New Fila Tennis Dress in Miami

March 23, 2013 — On Friday evening at the Sony Open in Miami, world No. 24 Jelena Jankovic debuted FILA’s new tennis dress created by its first Facebook design contest winner, Samantha Swank.

Swanky created a flirty pink design that melts into a white border, and (our favorite part!) the back of the dress is apparently inspired by the human spine. The flattering feminine lines combined with the exquisite silhouette make this a great statement tennis dress from Fila.

Currently a junior at East Stroudsberg University, Swank entered the Facebook contest last summer after receiving her associate’s degree in fashion from the Art Institute of Philadelphia. Last night, Swank was able to see her design in action for the first time as she enjoyed Jankovic’s match courtside with her mother and boyfriend.

What is most inspiring though, is that Fila allowed Swank’s design to stay organic from the beginning, with only one small visible change in the hem of the finished product: an extra slit (sketch above). Well done, Fila, a great new fresh design.

According to Fila’s Vice President of Apparel, Danny Lieberman: “Fila has a rich history of design innovation and a reputation for pushing the boundaries between art, design and fashion. Nearly four decades of tennis design experience have taught us that inspiration can be found in the most unexpected places, so it was almost expected that Fila develop the first citizen-designed tennis dress to be worn in tournament competition by a top ranked WTA Tour player.”

Hopefully, Fila will continue in this initiative and inspire even more every day designers in the future.

Don’t forget to follow Fila on Facebook (Facebook.com/FilaUSA) and Twitter (@TennisFilaUSA)!

(Jelena Jankovic Sony Open Photos: Tennis Fila)