denim

Fashion Focus: Elena Denimantieva

Yonex decided to flex its design muscle by using “denim” — printed on a moisture-wicking syntehtic — for its fall ‘08 collection, which debuted in time for the fashion-forward U.S. Open. They even opted for orange thread as contrast stitching, giving the pieces a more authentic and rugged look.

Elena Dementieva played in the separates at the Toray Pan Pacific Open in Tokyo, where she lost to Katarina Srebotnik in the quarters. Notice the knot on th front lefft tank strap.

And this Russian wore the halter version during her semifinal run in New York. (She’s had a pretty good summer, following her semi @ Wimbledon with a gold medal from Beijing and the semi in NYC.)


Yonex’s Beijing kit for Elena.

And here’s the men’s denim line. As far as I can tell, none of the major tennis retail outlets are carrying this line in America.